A.S.O+

Founded in 1952, A.S.O. (Aso Shoes) has accompanied countless people in Taiwan on every steady step of their journey for over 70 years, embodying the spirit of “every stitch with sincerity.” From humble beginnings as a shoe polishing service to operating over 100 stores nationwide, A.S.O. has become a trusted household brand in Taiwan. In recent years, we have embraced a people-centric approach, advancing into the field of foot health by introducing dynamic foot pressure analysis technology to create personalized wellness experiences. Our innovations have been honored with numerous national awards in branding and design. With sustainability and innovation at our core, A.S.O. is evolving from a traditional shoemaker into a “Foot Health Expert,” striving to become the most influential foot wellness brand in the Asia-Pacific region.